Zero to One: Notes on Start Ups, or How to Build the Future

This essential guide for entrepreneurs and innovators explores the critical difference between incremental improvement (1 to n) and true creation (0 to 1). Learn the principles behind building breakthrough companies, as articulated by Peter Thiel, who co-founded PayPal and Palantir Technologies.

• Focuses on creating something entirely new, moving from 0 to 1, rather than copying existing models (1 to n).
• Features endorsements from industry leaders like Elon Musk (CEO of SpaceX and Tesla) and Mark Zuckerberg (CEO of Facebook).
• Authored by Peter Thiel, co-author Masters, Blake, and contributor Peter Thiel.
• Highly ranked in business categories: #3 in Venture Capital and #7 in Small Business.

• Brand/Publisher: Virgin Books
• Binding: Paperback
• Edition: 1st Edition
• Language: English
• Publication Date: June 4, 2015
• Print Length: 224 pages
• Dimensions: 128 x 15 x 199mm (12.8 x 1.5 x 19.9 cm)
• Weight: 158g
• ISBN-10: 9780753555200
• ISBN-13: 978-0753555200

This book provides foundational thinking for anyone looking to build a valuable company that defines the future rather than just iterating on the past.